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You can use its “Lead Bot” feature to qualify site visitors, which will then deliver only the most qualified potential customers and clients to your sales team.This can cut down on the time your team spends answering basic questions.An effective live chat tool needs to be intuitive it is for chat operators to use, and responsive to both visitors and customers seeking more information or needing help with an order.But if you’ve looked into adding this feature to your site, you’re aware that can be difficult to know which of the dozens of live chat products out there is right for your business.In the years that have passed since businesses started adding live chat features to their websites, the options have drastically improved.And while that means you can now provide a much better experience to your visitors, it also means that customers demand even faster responses and mobile-friendly options.The Verdict Drift is an excellent option for businesses looking to automate parts of the live chat process, but might not be necessary for smaller businesses who aren’t yet dealing with large chat volumes.
The Cons Some customers report that it can be challenging to stay on top of Drift’s regular updates and additions of new features.
The Pros One of the biggest advantages of Olark is the fact that all of the live chat transcripts on the platform are searchable.
This makes it easy to pull qualitative data and customer insight you can use to improve your marketing strategy.
The Cons Intercom is designed as an all-in-one tool.
So while it’s possible to use the chat feature alone, users who choose this option will be getting a limited version of the platform’s functionality.